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2025 Salesforce MCC-201–High Pass-Rate Accurate Prep Material

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Salesforce MCC-201 Certification Exam covers a range of topics related to Marketing Cloud Connect, such as the basics of Marketing Cloud Connect, how to set up and configure Marketing Cloud Connect, how to integrate with Salesforce CRM, and how to use Marketing Cloud Connect to synchronize data between Salesforce CRM and Marketing Cloud. MCC-201 exam also covers topics related to the overall Salesforce Marketing Cloud, such as email marketing, mobile marketing, social media marketing, and more.

To prepare for the Salesforce MCC-201 Exam, candidates can take advantage of various resources provided by Salesforce, such as online training modules and study guides. Additionally, hands-on experience with Marketing Cloud and Salesforce CRM integration is highly recommended to gain practical knowledge and skills. Passing MCC-201 Exam is a valuable achievement for professionals who want to advance their careers in the field of marketing automation and customer relationship management. It not only validates their expertise in Marketing Cloud Connect but also helps them to stand out in the competitive job market.

Salesforce Marketing Cloud is one of the most popular platforms when it comes to digital marketing automation, and it's gaining more popularity with each day. The Marketing Cloud helps businesses automate their marketing processes, saving time and helping them to be more efficient. The Salesforce MCC-201 Exam is designed for those who want to become certified in Marketing Cloud Connect Essentials, which is an essential component of the Marketing Cloud.

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Salesforce Marketing Cloud Connect Essentials Sample Questions (Q46-Q51):

NEW QUESTION # 46
Northern Trail Outfitters (NTO) wants to use Case data from Service Cloud as part of their current email messaging campaign. They want to import cases that indicate the customer wants someone to contact them after the case is closed. NTO tracks cases with a checkbox field called "Contact Me".

A. Create Reports in Salesforce filtered by Contact Me equal to True and import using the Import word.
B. Use Synchronized Data Extensions on the Case Object with a Boolean filter on the Contact Me field.
C. Create data extensions in Marketing Cloud and import the data from Service Cloud using Journey Builder.
D. Use Salesforce Data Extensions and Filter Activities in Automation Studio to import and filter the data.

Answer: B

NEW QUESTION # 47
Northern Trail Outfitters wants to send a welcome email to Contacts when a Contact record is added as a campaign Member to a 'Loyalty Member' Campaign in Sales Cloud.
Which method should they use to send the email from Marketing Cloud?

A. Create a Journey with a Salesforce Data entry source and an Email Activity
B. Create a scheduled Automation with a Query Activity and a Send Email Activity
C. Create a Journey with a Salesforce Campaign entry source and an Email Activity
D. Use Content Builder Send Flow to send the email to the Salesforce Campaign

Answer: C

NEW QUESTION # 48
NTO wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the 30th of the month falls on a weekend.
What is the flow?

A. Triggered Import - user initiated send (not scheduled).
B. A scheduled automation to send emails to customers who made a purchase daily.
C. A user-initiated message to send an email to customers who made a purchase daily.

Answer: A

Explanation:
If a question is related to automation and it mentions that a file will be available in the FTP always at a specific time, your answer will be an option with a scheduled automation. Scheduled automations are used when you know the time a file is pushed into FTP and it always runs at a scheduled time. If a question is related to automation and there is an uncertainty when the file will be pushed to FTP (ex; a day before last working day / if a date falls on a weekend, it will be available on last Friday etc.), your answer will be an option with a Triggered Automation. Triggered Automations are fired as soon as a file hits a specific location within FTP. Transfer activity is involved when file in encrypted.

NEW QUESTION # 49
A customer is creating a re-engagement campaign. The Campaign only targets subscribers who have had emails fail at send time due to held status within the last 60days. The goal is to send an SMS to the subscribers asking them if they want to update their email address.
What should a consultant recommend to meet the criteria?

A. Use SQL Query and Import activities from Automation Studio to inject the subscribers into a data extension used as an Entry Source by Journey Builder
B. Use Tracking Extract, File Transfer, and Import activities from Automation Studio to inject the subscribers into a data extension used as an Entry Source by Journey Builder.
C. use Data Extension Extract and Import activities from Automation Automation Studio to inject the subscribers into a CloudPage used as an Entry Source by Journey Builder
D. Use SQL Query and File Transfer activities from Automation Automation Studio to inject the subscribers into an API Event used as Entry Source by Journey Builder

Answer: B

Explanation:
By using Tracking Extract, File Transfer, and Import activities from Automation Studio, you can extract the data from the subscribers who have had emails fail due to held status within the last 60 days [1][2], and then transfer the data into a data extension that can be used as an Entry Source for Journey Builder. This will allow you to create an SMS message that can be sent to the subscribers to ask them to update their email address. Additionally, Automation Studio provides the ability to schedule and automate the process so that the data is regularly updated and the SMS message is sent on a regular basis. For further information, please refer to the following Salesforce documentation:
* Automation Studio Overview: https://help.salesforce.com/articleView?id=mc_as_overview.htm&type=5 * Automation Studio Activities: https://help.salesforce.com/articleView?id=mc_as_activities.htm&type=5 * Data Extensions Overview: https://help.salesforce.com/articleView?id=mc_es_data_extensions.htm&type=5 * Journey Builder Overview: https://help.salesforce.com/articleView?id=mc_jb_overview.htm&type=5

NEW QUESTION # 50
Northern Trail Outfitters (NTO) is launching a new subsidiary brand, Cloud Kicks, within the next six months. Cloud Kicks anticipates sending approximately 50,000 emails per month from a child business unit. NTO will execute a large campaign announcing and associating itself with Cloud Kicks as part of the brand kickoff and is comfortable sharing digital properties with them. Cloud Kicks wants to utilize a custom sending domain, but deliverability is a primary concern.
What approach should be recommended?

A. A Private Domain should be applied to the parent business unit.
B. A Private Domain should be applied to the child business unit.
C. A new Sender Authentication Package should be used for NTO.
D. A Sender Authentication Package should be used for CloudKicks.

Answer: D

Explanation:
To use a custom sending domain and maintain deliverability for Cloud Kicks, Northern Trail Outfitters should use a Sender Authentication Package (SAP) for Cloud Kicks. A SAP is a tool that allows marketers to authenticate their emails with their own domain name and branding elements, such as links and images. A SAP also helps improve deliverability by increasing sender reputation and avoiding spam filters.
A new SAP for NTO is not needed, as they already have one for their existing brand. A private domain is not recommended for Cloud Kicks, as it does not provide full authentication or branding benefits as a SAP does. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_es_sender_authentication_package.htm&type=5

NEW QUESTION # 51
......

The Salesforce MCC-201 certification exam is a terrific and quick way to develop your profession. With just one Salesforce MCC-201 exam, you can significantly advance both personally and professionally. One of the greatest methods to advance your skills is to sign up for the Salesforce MCC-201 Certification Exam and devote all of your efforts to successfully passing the Salesforce MCC-201 exam.

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